The Immipal Blog
1 month ago
Discover how AI and automation are transforming marketing and advertising jobs in Australia. Explore impacts, essential skills, and future trends to stay competitive in this evolving industry. Introduction A recent government study reveals that AI could displace up to 20% of tasks in Australia’s workforce by 2050, with marketing professionals among those most affected. Yet, […]
2 months ago
How digital marketing and influencer roles have evolved, from solo creators to team strategists, and uncover what companies pay for these roles. Introduction Digital marketing has transformed from banner ads to sophisticated, data-driven campaigns, with influencer marketing at its core. Over 80% of brands now allocate budgets to influencers, reflecting a shift toward authentic, community-driven […]
